The NBA Has a Secret Addiction

The legend has been passed down by NBA generations, chronicled like a Homeric odyssey. The tale they tell is of Kevin Garnett and the 2007-08 Celtics, and the seminal moment of a revolution. Bryan Doo, Celtics strength and conditioning coach, recalls it as if it were yesterday, how before a game in December of that season, an unnamed Celtic — his identity lost to history, like the other horsemen on Paul Revere’s midnight ride — complained to Doo of incipient hunger pangs.

“Man, I could go for a PB&J,” the player said.

And then Garnett, in an act with historical reverberations, uttered the now-fabled words: “Yeah, let’s get on that.”

Garnett had not, to that point, made the PB&J a part of his pregame routine. But on that night in Boston, as Doo recalls, Garnett partook, then played … and played well. Afterward, from his perch as the Celtics’ fiery leader, Garnett issued the following commandment: “We’re going to need PB&J in here every game now.”

And so a sandwich revolution was born.

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Written by Joshua Estrin

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